标准科学Issue(3)：141-144,4.DOI:10.3969/j.issn.1674-5698.2018.03.028
武汉市旅游业服务质量顾客满意度测评与分析
——以黄鹤楼景区为例
Evaluation and Analysis of Customer Satisfaction of Tourism Service Quality in Wuhan City——A Case Study of Yellow Crane Tower Scenic Area
摘要
Abstract
Taking the Yellow Crane Tower in Wuhan city as an example, this paper uses the network survey and tourist satisfaction index model to evaluate and analyze the customer satisfaction of tourist service quality in Wuhan. Based on the analysis results, it puts forward suggestions on the development of scenic spots, which at the same time provides a wide range of references to improve the quality of tourism services in Wuhan.关键词
旅游业/服务质量/黄鹤楼景区/顾客满意度Key words
tourism/service quality/Yellow Crane Tower area/customer satisfaction引用本文复制引用
马朋成..武汉市旅游业服务质量顾客满意度测评与分析
——以黄鹤楼景区为例[J].标准科学,2018,(3):141-144,4.
