辽宁农业科学Issue(2)：53-56,4.DOI:10.3969/j.issn.1002-1728.2018.02.011
基于SWOT分析的杨凌示范区农业旅游发展建议
Proposals for Developing Ag-tourism in Yangling Demonstration Zone Based on SWOT Analysis
摘要
Abstract
Yangling Agricultural Hi-tech Industries Demonstration Zone(Yangling Demonstration Zone for short)is featured by its unique ag-tourism resources.It has rich agricultural heritage and strong ag-tourism foundation.Now agriculture sightseeing,science education tour,relaxing and experiencing tour,and exhibi-tion and business tour are developed a lot in the area.Beginning with the meaning of ag-tourism,the paper il-lustrates the main ag-tourism types and scenes in Yangling.With the method of SWOT,the paper interprets the strengths,weaknesses,opportunities and threats faced by ag-tourism in the area.At the end of the paper, such proposals as integrating agriculture science and technology with tourism resources,building international nursery stock and flowering-plant demonstration gardens,stressing specialties,highlighting the construction of ecological natural sights,developing quality tourism resources combined with folk culture etc.are suggested for the benefits of the development of the ag-tourism in Yangling Demonstration Zone.关键词
SWOT分析/杨凌农业高新技术产业示范区/农业旅游/建设/思路Key words
SWOT Analysis/Yangling Agricultural Hi-tech Industries Demonstration Zone/Ag-tourism/de-velop/Proposals分类
管理科学引用本文复制引用
周东妮,黄从玲,苟小亮..基于SWOT分析的杨凌示范区农业旅游发展建议[J].辽宁农业科学,2018,(2):53-56,4.基金项目
国家旅游局"万名旅游人才计划"培养项目(WMYC20163273) （WMYC20163273）
杨凌职业技术学院人文社科类项目(GJ1734) （GJ1734）
