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隐私视角下移动健康管理服务使用意愿的实证研究

赵栋祥 霍朝光 范昊

现代情报2018,Vol.38Issue(5):74-81,8.
现代情报2018,Vol.38Issue(5):74-81,8.DOI:10.3969/j.issn.1008-0821.2018.05.011

隐私视角下移动健康管理服务使用意愿的实证研究

Examining Individuals' Behavior Intention of Mobile Health Management Services: An Empirical Study from Information Privacy Perspective

赵栋祥 1霍朝光 2范昊1

作者信息

  • 1. 武汉大学信息资源研究中心,湖北 武汉430072
  • 2. 武汉大学信息管理学院,湖北 武汉430072
  • 折叠

摘要

Abstract

[Purpose/Significance]Health information risk and user privacy protection are important topic in the age of health big data and mobile health. Examining individuals' adoption of mobile health management services from privacy calculus perspective is of great importance.[Method/Process]Based on the characteristic of mobile health management services and related literature review, the influence of information privacy and privacy calculus on user adoption was largely explored. And conception model, questionnaire survey and Structural Equation Modeling were employed to validate hypoth?esis relationship.[Result/Conclusion]Here were some useful conclusions drawn from the empirical research. The behav?ior intention of mobile health management services was significantly affected by trust and perceived benefits. Although priva?cy concern did not have significant and direct influence on behavior intention, it did not mean that information privacy was not important. Perceived benefits was significantly affected by perceived privacy control, and privacy concern was signifi?cantly affected by perceived privacy control and general privacy tendency. In summary, the paper was helpful for under?standing the user attitude toward information privacy and its influence on behavior intention in the context of mobile health, also had implications for the management practice of mobile health management service providers.

关键词

移动健康管理服务/使用意愿/影响因素/隐私计算/信息隐私

Key words

mobile health management services/use intention/influencing factors/privacy calculus/information privacy

分类

管理科学

引用本文复制引用

赵栋祥,霍朝光,范昊..隐私视角下移动健康管理服务使用意愿的实证研究[J].现代情报,2018,38(5):74-81,8.

基金项目

国家自然科学基金国际合作与交流项目"基于慢病知识管理的智慧养老平台研究"(项目编号:71661167007) (项目编号:71661167007)

国家自然科学基金重点国际合作研究项目"大数据环境下的知识组织和服务创新研究"(项目编号:71420107026). (项目编号:71420107026)

现代情报

OACHSSCDCSSCICSTPCD

1008-0821

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