数字图书馆论坛Issue(5)：25-31,7.DOI:10.3772/j.issn.1673-2286.2018.05.004
图书馆微信公众号不持续使用意愿研究
Research on the Users' Discontinuous Intention of Libraries' WeChat Official Accounts
郭佳 1曹芬芳1
作者信息
- 1. 武汉大学信息管理学院,武汉 430072
- 折叠
摘要
Abstract
The intention of users' continually using libraries' WeChat Official Accounts is of great significance to the information system success. Under the framework of "stress-strain-outcome" , we study the negative effects of use fatigue as a stress reflection on users' continuous intention. Through questionnaire investigation and structural equation modeling conducted, this research verify the perceived overload (i.e., information overload, system function overload and social overload) and user privacy concerns have significant and positive influence on use fatigue, and through use fatigue affect discontinuous usage intention and switch intention.关键词
图书馆服务/微信公众号/使用倦怠/不持续使用意愿/转换意愿Key words
Library Services/WeChat Official Accounts/Use Fatigue/Discontinuous Usage Intention/Switch Intention分类
管理科学引用本文复制引用
郭佳,曹芬芳..图书馆微信公众号不持续使用意愿研究[J].数字图书馆论坛,2018,(5):25-31,7.
