天津体育学院学报2017，Vol.32Issue(6)：506-513,8.DOI:10.13297/j.cnki.issn1005-0000.2017.06.008
篮球球迷的球队认同概念模型研究
Team Identification Conceptual Model of Basketball Fans
摘要
Abstract
Basketball fans play an significant role in the development of China basketball professional league,and its size and quantity show a gradual growth trend.Team identification as a key variable in interpreting fans'behavior plays an important role in understanding fans'motivation and violence behavior.We studied the team identification of basketball fans combining with qualitative methodology.The main material of study stemmed from team bars,and we extracted the dimension of team identification through open coding,axial coding and selective coding by MAXQDA.The results showed that team identification of basket?ball fans included self-consciousness,group consciousness,bias evaluation,self-qualification,empathy,intentional projection,experienced consumption and symbolic consumption.The dimension of team identification included perception of identity,positive distinctiveness,emotional involvement,behavioral in?volvement.From perception of identity to positive distinctiveness,basketball fans intensify and gradually optimize the group boundaries constructed with the team,achieving the recognition and acceptance from"I"to"We".Emotional involvement and behavior involvement highlights the identification in a highly ob?jectified way.The results can provide dimensions and indicators for the preparation of follow-up team identification scale.关键词
篮球球迷/球队认同/概念模型/维度/扎根理论Key words
basketball fan/team identification/conceptual model/dimensions/grounded theory分类
社会科学引用本文复制引用
周浩,石岩..篮球球迷的球队认同概念模型研究[J].天津体育学院学报,2017,32(6):506-513,8.基金项目
山西省回归留学人员科研资助项目(项目编号:2015-023) （项目编号:2015-023）
山西省研究生教育创新项目(项目编号:晋教研函[2017]2号) （项目编号:晋教研函[2017]2号）
