中国人口·资源与环境2018，Vol.28Issue(5)：152-159,8.DOI:10.12062/cpre.20171212
基于TPB框架的农户认知对农地转出意愿的影响
Effects of the farmers' cognition on the farmland transfer based on theory of planned behavior framework
摘要
Abstract
Farmland transfer is an important policy widely used in rural areas and plays an important role in optimizing the allocation of farmland resources,and promoting the moderate scale management of agriculture.Behavioral intention is the premise of behavioral response.Studying the influencing factors of farmers' willingness to transfer farmland is of great importance to promote farmland transfer.Based on the theory of planned behavior,this paper analyzes the impact of farmers' recognition of farmland circulation on their intention to circulate from three aspects:behavioral attitudes,subjective norms and perceived behavioral control.Structural equation modeling was used to quantitatively analyze 287 survey samples of typical areas in Wuhan and Ezhou.The study confirms that:First,the formation process of farmers' willingness to transfer their farmland follows the path of'cognition → willingness',in which the behavior attitude is the main factor.Subjective norms are the important factor and the perceptual behavior control is effective factor.Second,among those benefits that farmland transfer can bring,farmers care the land rent most.Third,the greatest external pressure on farmers' willingness to transfer comes from their relatives and friends.When relatives and friends start to transfer their farmland,farmers will tend to do the same.Fourth,farmers do not trust the village committee;farmer households pay attention to longtime-costing of farmland transfer and the potential risk of circulation disputes.Fifth,since farmland transfer is generally unified by village collective agents,it has reduced the farmers' mastery of transfer policies and channels and also their demand for autonomous decision-making.The conclusions are drawn as follows:It is necessary to formulate land rent standards that reflect the value of farmland,strengthen the supervision over the land transfer process of the village committees and relevant government departments,establish and improve the handling mechanism of circulation disputes,and make farmland transfer market oriented.关键词
农地转出/农户意愿/农户认知/计划行为理论/结构方程模型Key words
farmland circulation/farmers' willingness/farmer cognition/theory of planned behavior/structural equation model分类
管理科学引用本文复制引用
甘臣林,谭永海,陈璐,陈银蓉,任立..基于TPB框架的农户认知对农地转出意愿的影响[J].中国人口·资源与环境,2018,28(5):152-159,8.基金项目
国家社科基金项目“非自愿性水库移民安置中‘两区’土地公平补偿机理与制度建设研究”(批准号:14BGL203). （批准号:14BGL203）
