数字图书馆论坛Issue(8):52-58,7.DOI:10.3772/j.issn.1673-2286.2019.08.008
图书馆众筹项目筹资影响因素研究:实践推进与案例分析
Research on Influencing Factors of Library Crowdfunding Project Financing: Practice Promotion and Case Analysis
摘要
Abstract
The article sorts out the relevant theoretical research on library crowdfunding at the present stage. Taking the library crowdfunding projects initiated by the crowdfunding platform as the research objects, classifies the library crowdfunding projects on the crowdfunding platforms, and systematically analyzes the influencing factors of library crowdfunding projects from five aspects: initiator, crowdfunding platform, project information, supporters and communication channels. On the basis, the typical successful case on Kickstarter is analysed, which provides references to relevant personnel in China to conduct library crowdfunding projects.关键词
图书馆/众筹/影响因素/案例分析Key words
Library/Crowdfunding/Influencing Factors/Case Study分类
社会科学引用本文复制引用
向纯仪,向菲..图书馆众筹项目筹资影响因素研究:实践推进与案例分析[J].数字图书馆论坛,2019,(8):52-58,7.基金项目
本研究得到华中科技大学自主创新基金(编号2014AA034)资助. (编号2014AA034)