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化妆品个性化服务模式的思考与展望

佟文鑫 孙凯 王盛楠 朱文驿 和长征

日用化学品科学2023,Vol.46Issue(12):1-6,6.
日用化学品科学2023,Vol.46Issue(12):1-6,6.DOI:10.3969/j.issn.1006-7264.2023.12.001

化妆品个性化服务模式的思考与展望

Reflections and prospects on personalized services of cosmetics

佟文鑫 1孙凯 2王盛楠 2朱文驿 3和长征4

作者信息

  • 1. 北京日化协会,北京 100048
  • 2. 北京茉颜定制生物科技有限公司,北京 102206
  • 3. 太和康美(北京)中医研究院有限公司,北京 102401
  • 4. 植然天成(北京)化妆品科技有限公司,北京 101211
  • 折叠

摘要

Abstract

Based on the diversified development of cosmetic industry and the improvement of consumers'awareness of cosmetics,combined with the relevant policies and regulations of cosmetic industry,the foundation of the development of personalized services of cosmetics was objectively reflected,as well as the trend of meeting consumers'demand for precision skincare through personalized services of cosmetics.In addition,the background,industry status,policy direction,development mode,key elements,and development prospects in the process of developing personalized services of cosmetics were discussed,providing guidance for enterprises and consumers participating in personalized services of cosmetics,and providing reference for regulatory authorities to study and formulate relevant policies.

关键词

化妆品/个性化/服务

Key words

cosmetics/personalize/service

分类

化学化工

引用本文复制引用

佟文鑫,孙凯,王盛楠,朱文驿,和长征..化妆品个性化服务模式的思考与展望[J].日用化学品科学,2023,46(12):1-6,6.

日用化学品科学

1006-7264

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