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视觉传达技艺在现代产品设计中的应用

高文静 卢永鑫

鞋类工艺与设计2023,Vol.3Issue(23):21-23,3.
鞋类工艺与设计2023,Vol.3Issue(23):21-23,3.DOI:10.3969/j.issn.2096-3793.2023-23-007

视觉传达技艺在现代产品设计中的应用

The Application of Visual Communication Techniques in Modern Product Design

高文静 1卢永鑫1

作者信息

  • 1. 长春师范大学,吉林 长春 130123
  • 折叠

摘要

Abstract

Exploring the application of visual communication techniques in modern product design can deepen our understanding of the relationship between design and visual communication.Through in-depth analysis of visual communication elements and combined with practical application cases in modern product design,qualitative research methods were adopted.Research has found that visual communication skills not only affect the functionality and aesthetics of products,but also play a crucial role in emotional connection,value transmission,and brand image shaping.With technological progress and social change,the role of design has shifted from simple form innovation to conveying emotions and values.For designers,mastering and skillfully applying visual communication skills can not only improve the market competitiveness of products,but also make them a bridge between emotions and values in people's daily lives.

关键词

视觉传达技艺/现代产品/产品设计

Key words

visual communication skills/modern products/product design

分类

社会科学

引用本文复制引用

高文静,卢永鑫..视觉传达技艺在现代产品设计中的应用[J].鞋类工艺与设计,2023,3(23):21-23,3.

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