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融合交互强度的优化社交推荐算法

周璐鑫 李曼 蒋明阳 张雷

计算机应用研究2024,Vol.41Issue(1):65-71,7.
计算机应用研究2024,Vol.41Issue(1):65-71,7.DOI:10.19734/j.issn.1001-3695.2023.05.0280

融合交互强度的优化社交推荐算法

Improving social recommendation algorithm via incorporating interaction strength

周璐鑫 1李曼 1蒋明阳 1张雷1

作者信息

  • 1. 重庆交通大学数学与统计学院,重庆 400074
  • 折叠

摘要

Abstract

Existing social recommendation algorithms ignore the investigation on the association between rating information and social information.To address this issue,this paper proposed a social recommendation algorithm which incorporated interaction strength.Firstly,it utilized social information and rating data to enrich the social matrix by combining two kinds of similari-ties.Secondly,it defined the interaction strength to represent complex relationship between users.Finally,it introduced a new objective function to learn features of users and items for personalized recommendation using two types of associations,namely the association between interaction strength and social relationships,and the association between features of users and partici-pation features of group which users belonged to.Experimental results on three real-world datasets indicate that the proposed algorithm shows significant improvement in terms of recommendation prediction accuracy compared with existing baseline mo-dels.Furthermore,the proposed algorithm behaves good robustness in learning latent features for users with different number of ratings.Based on the above observations,it can infer that incorporating interaction strength is beneficial to enhancing social recommendation performance and improving users'experience.

关键词

社交化推荐/交互强度/群体参与矩阵/矩阵分解

Key words

social recommendation/interaction strength/group participation matrix/matrix factorization

分类

信息技术与安全科学

引用本文复制引用

周璐鑫,李曼,蒋明阳,张雷..融合交互强度的优化社交推荐算法[J].计算机应用研究,2024,41(1):65-71,7.

基金项目

国家自然科学基金资助项目(62276034) (62276034)

重庆市教育委员会科学技术研究项目(KJQN202100712) (KJQN202100712)

重庆市研究生科研创新项目(CYS22429) (CYS22429)

计算机应用研究

OA北大核心CSTPCD

1001-3695

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