鞋类工艺与设计2024，Vol.4Issue(1)：36-38,3.DOI:10.3969/j.issn.2096-3793.2024-01-012
基于叙事理论的红安红色文创产品设计研究
Research on the Design of Red-Themed Cultural and Creative Products in Hong'an based on Narrative theory
摘要
Abstract
By studying narrative design as a new design method and applying it to the development of Hongan Red-themed Cultural Creativity.Follow the method of"discovery-analysis-solution"to explore the design direction of Hong'an Red-themed Cultural and Creative.Firstly,describe the difficulties faced by the existing red-themed cultural and creative market through observation and induction.Secondly,a corresponding narrative design method model for red-themed cultural and creative products is proposed in response to the problem,which is mainly divided into three steps:setting the narrative theme,establishing the expression level,and designing the narrative plot.Finally,apply this method to the design practice of cultural and creative products in conjunction with the red-themed cultural resources of Hong'an.关键词
叙事理论/文创产品/红安红色文化Key words
narrative theory/cultural and creative product/hong'an red culture引用本文复制引用
张子翀..基于叙事理论的红安红色文创产品设计研究[J].鞋类工艺与设计,2024,4(1):36-38,3.
