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数字平台自我优待:行为类型与法律规制

周梦懿

华侨大学学报(哲学社会科学版)Issue(2):79-89,119,12.
华侨大学学报(哲学社会科学版)Issue(2):79-89,119,12.

数字平台自我优待:行为类型与法律规制

Self-preferencing of Digital Platforms:Behavior Types and Legal Regulations

周梦懿1

作者信息

  • 1. 澳门科技大学法学院||广东金融学院保险学院||清远市北江生态经济带高质量发展研究基地(广东 广州 510521)
  • 折叠

摘要

Abstract

The healthy development,optimization and strength of digital platforms require strengthening antitrust supervi-sion,and self-preferencing is one of the key points of digital platform antitrust.As an umbrella concept,self-preferencing should not be generalized and should be limited to internal discussions within the platform,specifically referring to the pref-erential treatment given by the"dual role platform"to self-operated commercial activities within the platform.The practice patterns of self-preferencing can be divided into three types,namely algorithm manipulation,data utilization,and platform rule support.Different types of self-preferencing have different behavioral characteristics.Self-preferencing has the anti-competitive nature of a"dual-wheel monopoly",which can cause competitive damage to consumers and other operators.Its legal regulations cannot be lenient or strict.Behaviorism theory should be adopted,with a focus on analyzing the effects of behavior,adhering to the unity of punitive and incentive regulations,and encourage and guiding digital platforms to estab-lish compliance review mechanisms for self-preferential behavior.

关键词

数字平台/自我优待/双轮垄断/算法/数据

Key words

digital platform/self-preferencing/dual-wheel monopoly/algorithm/data

分类

社会科学

引用本文复制引用

周梦懿..数字平台自我优待:行为类型与法律规制[J].华侨大学学报(哲学社会科学版),2024,(2):79-89,119,12.

华侨大学学报(哲学社会科学版)

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