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乡村振兴战略下地域性农产品包装设计研究

赵丹丹 曲威威 郑雯倩

设计2024,Vol.37Issue(5):12-15,4.
设计2024,Vol.37Issue(5):12-15,4.

乡村振兴战略下地域性农产品包装设计研究

RESEARCH ON PACKAGING DESIGN OF REGIONAL AGRICULTURAL PRODUCTS UNDER RURAL REVITALIZATION STRATEGY—TAKE NORTHERN HENAN YELLOW MILLET AS AN EXAMPLE

赵丹丹 1曲威威 1郑雯倩1

作者信息

  • 1. 沈阳建筑大学设计艺术学院
  • 折叠

摘要

Abstract

In the context of rural revitalization strategy,explore the design mode with regional characteristics of northern Henan,improve the visual quality of yellow millet packaging in northern Henan,and help rural revitalization.Take the yellow millet packaging design in northern Henan as an example,use the method of questionnaire survey to analyze the specific problems of the current situation of yellow millet packaging design in northern Henan.Fully extract the cultural media of the northern part of Henan Province,and put forward the optimization plan combined with the needs of the target users and put it into practice.Empowering agricultural products through design enhances the added value of agricultural products,triggers consumer recognition of agricultural products,and promotes the benign development of regional-type agricultural products.

关键词

乡村振兴/地域性农产品/文化创新/豫北/包装设计

Key words

Rural revitalization/Regional agricultural products/Cultural innovation/North of Henan/Package design

分类

社会科学

引用本文复制引用

赵丹丹,曲威威,郑雯倩..乡村振兴战略下地域性农产品包装设计研究[J].设计,2024,37(5):12-15,4.

设计

1003-0069

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