鞋类工艺与设计2024，Vol.4Issue(6)：30-32,3.DOI:10.3969/j.issn.2096-3793.2024-06-010
色彩情感在视觉传达设计中的作用
The Role of Color Emotion in Visual Communication Design
国宏宇1
作者信息
- 1. 哈尔滨师范大学,黑龙江 哈尔滨 150000
- 折叠
摘要
Abstract
With the rapid development of modern society,visual communication design has undergone an obvious evolution compared with the past,and the design form and content are increasingly abundant,which is close to the audience's diverse appreciation demands.Visual communication design aims to convey information accurately.If the artistic charm of the work is missing,it is difficult to attract public attention.The communication efficiency and effect of color in visual communication are particularly remarkable.Designers must explore how to use color more efficiently and make it full of emotional connotation,so as to achieve the expected visual communication effect.In view of this,designers need to accurately integrate color emotion into visual communication design according to the actual situation in order to achieve the best visual image expression.关键词
色彩情感/视觉传达设计/作品艺术Key words
color emotion/visual communication design/works of art分类
社会科学引用本文复制引用
国宏宇..色彩情感在视觉传达设计中的作用[J].鞋类工艺与设计,2024,4(6):30-32,3.
