科技智囊Issue(4):61-68,8.DOI:10.19881/j.cnki.1006-3676.2024.04.09
基于国际传媒构建的中国科技国际形象分析
Analysis of China's International Image of Science and Technology Based on International Media Construction
摘要
Abstract
[Research purpose]The image of science and technology is an important part of the national image.The advantages and disadvantages of the image of science and technology in the international community will directly affect the international image as well as international competitiveness and influence.Domestic large aircraft C919 is one of the representative products of China's high-tech,comparing the domestic and foreign media reports on C919 can reflect the difference of China's scientific and technological image at home and abroad from the side.[Research method]This paper takes the reports on China's domestically produced aircraft C919 by foreign media A and domestic media B during the period from January 1,2009 to December 31,2023 as the research object,analyzing the content and quantity of reports on domestically produced aircraft and China's scientific and technological development,as well as China's international image shaped by the two kinds of media through the framework analysis method.[Research conclusion]Foreign media A focuses on the commercial impact of the C919 and adopts the framework of economic consequences,while domestic media B focuses on the technological breakthroughs of the C919 and adopts the framework of facts,and there are some differences between the two in terms of interview subjects.Based on this situation,China's science and technology international communication strategy should be formulated by adopting multiple sources,combining"self-molding"and"other-molding",and strengthening in-depth analysis and interpretation,so as to help China's science and technology international communication capacity building.关键词
C919/国产大飞机/国家形象建构/科技传播/框架理论Key words
C919/domestic large aircraft/national image construction/science and technology communication/framework theory引用本文复制引用
田畅,崔艳..基于国际传媒构建的中国科技国际形象分析[J].科技智囊,2024,(4):61-68,8.基金项目
中国社会科学院大学校级科研项目"媒介与形象研究"(横20210028). (横20210028)