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科学传播视角下科普短视频的创作策略探析

张萍

科学教育与博物馆2024,Vol.10Issue(2):105-110,6.
科学教育与博物馆2024,Vol.10Issue(2):105-110,6.DOI:10.16703/j.cnki.31-2111/n.2024.02.014

科学传播视角下科普短视频的创作策略探析

Exploration of the Creation Strategies for Popular Science Short Videos from the Perspective of Science Communication:Taking the"Nature in Your Pocket"Project as an Example

张萍1

作者信息

  • 1. 上海科技馆
  • 折叠

摘要

Abstract

Under the paradigm of"public participation in science,"popular science short videos have become one of the important vehicles for science communication due to their innovative communication models.This paper analyzes the current state of research and creation of popular science short videos,and uses the"Nature in Your Pocket"project from the Shanghai Science and Technology Museum as an example to propose creation strategies for popular science short videos from three aspects:revitalizing scientific resources,building popular science intellectual property(IP)and empowering science communication through audio-visual means.

关键词

科学传播/科普短视频/创作

Key words

Science Communication/Popular Science Short Videos/Creation

引用本文复制引用

张萍..科学传播视角下科普短视频的创作策略探析[J].科学教育与博物馆,2024,10(2):105-110,6.

科学教育与博物馆

2096-0115

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