鞋类工艺与设计2024，Vol.4Issue(7)：151-153,3.DOI:10.3969/j.issn.2096-3793.2024-07-050
乡村振兴下地域农产品包装设计研究
Research on Regional Agricultural Product Packaging Design under Rural Revitalization——Taking Shandong Feicheng Peach as an Example
摘要
Abstract
The rural revitalization strategy is the important policy of our government for promoting rural economic and social development.In this context,the development of regional agricultural products has become one of the key factors to promote rural revitalization.The packaging design of agricultural products,as an important link in the commodity market strategy,plays a vital role in enhancing the added value of products and enhancing the market competitiveness.This paper takes Shandong Feicheng Peach as an example,adding regional culture to the packaging design,creating"Shandong Feicheng peach"characteristic agricultural product packaging,identifying the existing problems of agricultural product packaging design,and carrying out targeted visual design.Through design empowerment,improve the added value of agricultural products,and truly realize the"going out"of regional agricultural products.关键词
乡村振兴/农产品/包装设计/肥城桃Key words
rural revitalization/agricultural products/packaging design/feicheng peach分类
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赵玉亭,方玉,张遥..乡村振兴下地域农产品包装设计研究[J].鞋类工艺与设计,2024,4(7):151-153,3.
