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创业学习对产品创新效率与效果的影响研究

张吉昌 龙静

经济与管理2024,Vol.38Issue(3):45-54,10.
经济与管理2024,Vol.38Issue(3):45-54,10.

创业学习对产品创新效率与效果的影响研究

The Impact of Entrepreneurial Learning on Product Innovation Efficiency and Efficacy

张吉昌 1龙静1

作者信息

  • 1. 南京大学 商学院,江苏 南京 210093
  • 折叠

摘要

Abstract

A theoretical model of entrepreneurial learning affecting product innovation performance through resource bricolage and re-source optimization was constructed based on the resource bricolage theory and resource-based theory.The study tested the data from 241 enterprise questionnaires using structural equation modeling and fuzzy set qualitative comparative analysis.The results showed that:(1)Entrepreneurial learning has a positive impact on the efficiency and efficacy of product innovation.(2)Entrepreneurial learning improves product innovation efficiency through resource bricolage and improves both efficiency and efficacy through resource optimization.However,it cannot enhance product innovation efficacy through resource bricolage.(3)The balancing effect of resource bricolage and resource optimization have a positive impact on product innovation efficiency and efficacy,while the multiplicative effect is insignificant;when resource bricolage and resource optimization are in a non-equilibrium state,enhancing either resource bricolage or resource optimization can positively affect product innovation efficiency and efficacy.(4)The qualitative comparative analysis iden-tifies two antecedent configurations that affect the efficiency and efficacy of product innovation.

关键词

创业学习/资源拼凑/资源优化/产品创新效率/产品创新效果

Key words

entrepreneurial learning/resource bricolage/resource optimization/product innovation efficiency/product innovation effi-cacy

分类

管理科学

引用本文复制引用

张吉昌,龙静..创业学习对产品创新效率与效果的影响研究[J].经济与管理,2024,38(3):45-54,10.

基金项目

国家自然科学基金面上项目(72072086) (72072086)

经济与管理

OA北大核心CHSSCDCSSCI

1003-3890

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