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大规模个性化定制的价值涌现原理

肖人彬 侯俊东 鲁效平 胡鹏 秦施政

南昌工程学院学报2024,Vol.43Issue(2):1-8,8.
南昌工程学院学报2024,Vol.43Issue(2):1-8,8.

大规模个性化定制的价值涌现原理

Value emergence principle of massive personalized customization:New form of value co-creation

肖人彬 1侯俊东 2鲁效平 3胡鹏 4秦施政5

作者信息

  • 1. 华中科技大学人工智能与自动化学院,湖北武汉 430074
  • 2. 中国地质大学(武汉)经济管理学院,湖北武汉 430074
  • 3. 卡奥斯物联科技股份有限公司,山东青岛,266103
  • 4. 华中科技大学管理学院,湖北武汉 430074
  • 5. 香格里拉饭店管理(上海)有限公司,上海 200120
  • 折叠

摘要

Abstract

Based on the three-dimensional structural framework of production modes,the evolution of value genera-tion from value transaction to value emergence via value co-creation is analyzed from the perspective of complexity in terms of such main production modes as craft production,mass production,mass customization,mass personaliza-tion and massive personalized customization.Then,the value generation paths are extracted under the three dimen-sions of customer dimension,production dimension and service dimension.Based on the concept of systems science that local action leads to overall emergence,the principle of value emergence of massive personalized customization is revealed,and the basic connotation of the principle is confirmed and scientifically expressed.RenDanHeYi is a specific implementation of massive personalized customization,and its value creation law follows the principle of val-ue emergence.The analysis shows that ecological value is the source of value creation in RenDanHeYi,and Haier's super-modular platform organizational structure can realize the value emergence in RenDanHeYi.The value forma-tion process of massive personalized customization has emergent characteristics,which is expressed in the way of val-ue emergence and is a new form of value co-creation.

关键词

大规模个性化定制/价值涌现/价值共创/人单合一/系统科学/复杂性/精准服务/生态型企业

Key words

massive personalized customization/value emergence/value co-creation/RenDanHeYi/systems science/complexity/targeted service/eco-enterprise

分类

管理科学

引用本文复制引用

肖人彬,侯俊东,鲁效平,胡鹏,秦施政..大规模个性化定制的价值涌现原理[J].南昌工程学院学报,2024,43(2):1-8,8.

基金项目

国家自然科学基金资助项目(52275249,71874163) (52275249,71874163)

南昌工程学院学报

1674-0076

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