摘要
Abstract
AIGC promotes the integration of generation and operation with the help of data and algorithms.It has a high generation efficiency,rich in content and diverse in forms,so it is widely used in the design field.In the perspective of metaverse,advertising content has changed from a single text to many forms including text,video and audio,which can greatly broaden the development space of advertising design and promote the development of design in the direction of intelligence.AIGC-enabled advertising design can greatly improve the generation efficiency of text,image,video and audio,and different advertising content can achieve cross-modal generation.However,as AIGC enabling advertising design is still in the state of exploration,there is still a lot to be improved.Based on this,this paper explores the significance of AIGC-enabled advertising design in the perspective of metauniverse,and puts forward the countermeasures of AIGC-enabled advertising design.关键词
元宇宙/AIGC/广告设计Key words
metauniverse/aigc/advertising design分类
社会科学
