智慧农业导刊2024，Vol.4Issue(10)：5-8,4.DOI:10.20028/j.zhnydk.2024.10.002
大数据背景下农村电商发展存在的制约因素与解决对策分析
马辉1
作者信息
- 1. 武汉轻工大学 人文与传媒学院,武汉 430000
- 折叠
摘要
Abstract
The Internet promotes the vigorous development of big data's science and technology.In recent years,big data has made rapid technological progress,which has a far-reaching impact on the promotion of traditional e-commerce.With the help of big data technology in rural e-commerce promotion,we can more accurately capture consumers'shopping preferences and consumer behavior and other information.Big data technology can accurately distinguish different types of consumers.With the help of big data technology,rural e-commerce can manage and analyze data more efficiently,so as to enhance its viability and competitive advantage.From the perspective of users of the e-commerce platform,the use of big data helps to optimize each user's shopping experience and provide them with quality services to meet a variety of shopping needs.关键词
大数据/农村/电商发展/发展现状/制约因素/发展对策Key words
big data/rural areas/e-commerce development/development status/restrictive factors/development countermeasures分类
管理科学引用本文复制引用
马辉..大数据背景下农村电商发展存在的制约因素与解决对策分析[J].智慧农业导刊,2024,4(10):5-8,4.
