品牌与标准化Issue(3)：81-84,4.DOI:10.3969/j.issn.1674-4977.2024.03.023
浅谈"辽宁优品"区域质量品牌建设
A Brief Discussion on the Construction of"Liaoning Superior Products"Regional Quality Brand
王凯丰1
作者信息
- 1. 辽宁省标准化研究院,辽宁沈阳 110004
- 折叠
摘要
Abstract
Taking standards as the guide and certification as a means create the quality brand"Liaoning Superior products"in Liaoning's products and services is an important measure to implement an innovation-driven strategy,develop a brand economy,and promote high-quality economic and social development.This article mainly introduces the initial results of promoting the"Liaoning Superior products"certification and building Liaoning quality brand.Based on studying and summarizing the useful experience in domestic regional brand construction,it puts forward suggestions for deepening the construction of the"Liaoning Superior products"regional quality brand.关键词
辽宁优品/区域质量品牌/品牌建设Key words
Liaoning superior products/regional quality brand/brand building引用本文复制引用
王凯丰..浅谈"辽宁优品"区域质量品牌建设[J].品牌与标准化,2024,(3):81-84,4.
