智慧农业导刊2024，Vol.4Issue(12)：29-32,4.DOI:10.20028/j.zhnydk.2024.12.007
乡村振兴视域下重庆农村电商发展影响因素分析
摘要
Abstract
Based on the background of rural revitalization,this paper analyzes the gray correlation degree of the factors affecting the development of rural e-commerce in Chongqing.The results show that rural Internet broadband access users have the greatest impact on the development of rural e-commerce in Chongqing.According to the results of empirical analysis,this paper puts forward specific countermeasures and suggestions for the development of rural e-commerce in Chongqing from the perspective of rural revitalization.关键词
乡村振兴战略/重庆农村电商/农产品上行/灰色关联度分析/电商平台Key words
Rural Revitalization Strategy/rural e-commerce in Chongqing/uplink of agricultural products/grey correlation analysis/e-commerce platform分类
管理科学引用本文复制引用
刘文雅,伍小燕..乡村振兴视域下重庆农村电商发展影响因素分析[J].智慧农业导刊,2024,4(12):29-32,4.基金项目
重庆市社会科学规划项目(2020PY46) （2020PY46）
