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康养旅游服务机构的评价指标体系研究

张丹 张欣 徐仪嘉 李林瑾 刘庭芳

中国农村卫生事业管理2024,Vol.44Issue(6):382-389,394,9.
中国农村卫生事业管理2024,Vol.44Issue(6):382-389,394,9.DOI:10.19955/j.cnki.1005-5916.2024.06.001

康养旅游服务机构的评价指标体系研究

Research on Evaluation Indicator System of Recreation Tourism Service Organizations

张丹 1张欣 1徐仪嘉 1李林瑾 1刘庭芳2

作者信息

  • 1. 清华大学医院管理研究院,广东深圳 518055
  • 2. 清华大学医院管理研究院,广东深圳 518055||北京协和医学院卫生健康管理政策学院,北京 100005
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摘要

Abstract

The recreation tourism is a rising economy combining the health care industry with the tourism industry,and it has developed rapidly in recent years.However,due to the lack of evaluation for the health care tourism organizations in China,the quality of related services and products is uneven,which is not conducive to developing the healthcare tourism industry in China.This study integrated literature analysis,the Delphi method,the analytic hierarchy process(AHP),and other research methods,discussing the index system,weight set,and evaluation method.This study constructed tourist service access standards and an evaluation index system based on the structure-process-result quality evaluation model to promote rehabilitation health travel services in the stand-ardized development way.It also put forward policy suggestions on the coordination mechanism among multi-sec-toral management,formulation of health tourism-related policies,promoting the tourism industry integration and strengthening international health tourism talents team construction and so on.

关键词

健康旅游/康养旅游/服务机构,评价指标,产业融合/健康旅游人才队伍

Key words

Health tourism/Recreation tourism/Service organizations,Evaluation indicators,Industry integration/Health tourism talent force

分类

医药卫生

引用本文复制引用

张丹,张欣,徐仪嘉,李林瑾,刘庭芳..康养旅游服务机构的评价指标体系研究[J].中国农村卫生事业管理,2024,44(6):382-389,394,9.

基金项目

教育部人文社会科学研究一般项目(19YJCZH239) (19YJCZH239)

中国农村卫生事业管理

1005-5916

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