鞋类工艺与设计2024，Vol.4Issue(13)：78-80,3.DOI:10.3969/j.issn.2096-3793.2024-13-026
古代建筑纹饰在文创产品包装设计中的应用
Application of Ancient Architectural Patterns in Packaging Design of Cultural and Creative Products
摘要
Abstract
With the rapid development of cultural and creative industries,cultural and creative products have become an important medium for cultural dissemination,and the packaging of cultural and creative products with cultural connotation and formal aesthetics is more and more loved by consumers.This paper analyzes the classification and artistic characteristics of ancient architectural ornamentation,explores its cultural value and innovative application in modern cultural and creative product packaging design,takes the basic principles of cultural and creative product packaging design and market demand as the basis,and explores the practical application value of ancient architectural decorative patterns in modern cultural and creative product packaging design through their rich artistic value and deep cultural heritage,so as to enhance the uniqueness and market competitiveness of cultural and creative products,and realize the traditional cultural connotations and formal aesthetics of traditional cultural products.In order to enhance the uniqueness and market competitiveness of cultural and creative products and realize the organic combination of traditional culture and modern design.关键词
古代建筑纹饰/文创产品/包装设计/文化传播Key words
ancient architectural patterns/cultural and creative products/packaging design/cultural communication分类
社会科学引用本文复制引用
张灵..古代建筑纹饰在文创产品包装设计中的应用[J].鞋类工艺与设计,2024,4(13):78-80,3.
