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集群视角下旅游景区生态位竞合演化博弈分析

刘家昇 方亮

安顺学院学报2024,Vol.26Issue(3):22-31,10.
安顺学院学报2024,Vol.26Issue(3):22-31,10.

集群视角下旅游景区生态位竞合演化博弈分析

Ecological Niche Competition and Evolutionary Game Analysis of Tourist Attractions from a Cluster Perspective

刘家昇 1方亮1

作者信息

  • 1. 黄山学院经济管理学院,安徽 黄山 245021
  • 折叠

摘要

Abstract

In the tourism industry,the relationship between the strategic choices of scenic spots and government policies on scenic spot decision-making mainly manifests in three aspects:firstly,the deci-sion-making of scenic spots depends on multiple factors,including benefits,costs,free riding benefits,collaborative distribution of benefits,and government reward and punishment mechanisms;Secondly,the role of government policies in the tourism industry is crucial,and the government can guide the decision-making of scenic spots through reward and punishment mechanisms;The third is that a reasonable profit distribution mechanism plays an important role in promoting collaborative innovation among scenic spots,promoting better cooperation and achieving win-win outcomes.It is suggested that scenic spots should optimize their profit and cost structure,and the government should establish a reasonable reward and pun-ishment mechanism,promote appropriate profit distribution mechanism,promote the development of eco-logical niche mismatch,promote the overall optimization of the ecological niche of tourism industry clus-ters,continuously monitor and study tourism industry clusters,in order to promote the sustainable devel-opment of cultural tourism industry.

关键词

旅游产业集群/演化博弈/生态位/竞合理论

Key words

tourism industry cluster/evolutionary game/ecological niche/co-opetition theory

分类

社会科学

引用本文复制引用

刘家昇,方亮..集群视角下旅游景区生态位竞合演化博弈分析[J].安顺学院学报,2024,26(3):22-31,10.

基金项目

2021年安徽省高校人文社会科学研究一般项目"基于服务蓝图法的旅游景区服务改进研究"(SKHS2021B33) (SKHS2021B33)

2021年安徽省高校人文社会科学研究一般项目"旅游目的地品牌满意度和忠诚度影响因素研究——以黄山市为例"(SKHS2021B29) (SKHS2021B29)

2022年安徽省哲学社会科学规划课题"数字化赋能安徽省旅游业高质量发展的动力机制、实现路径及政策选择"(AHSKY2022D105) (AHSKY2022D105)

黄山学院人才启动项目(2021xskq001) (2021xskq001)

市场营销国家一流专业建设点(69) (69)

市场营销省一流专业建设点(2020sylzy01). (2020sylzy01)

安顺学院学报

1673-9507

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