丽水学院学报2024，Vol.46Issue(4)：1-9,9.DOI:10.3969/j.issn.2095-3801.2024.04.001
疫情后海外中餐馆空间转化与价值重构
Spatial Transformation and Value Reconstruction of Overseas Chinese Restaurant Industry after the Epidemic:An Empirical Analysis Based on Qingtian Overseas Chinese
摘要
Abstract
The overseas Chinese restaurants established by overseas Chinese have the double effect of promoting economic development of overseas Chinese and strengthening Sino-foreign cultural communication.However,the epidemic has exposed the problems of"shrinking profit space","difficulties in digital transformation"and"weak cultural transmission"in overseas Chinese restaurants.This paper draws on the social capital theory,takes Qingtian overseas Chinese as the starting point,adopts grounded theory research method,and conducts in-depth interviews with overseas Chinese restaurant practitioners,consumers,overseas Chinese affairs personnel and other groups to build a theoretical model of the transformation and upgrading path of overseas Chinese restaurants after the epidemic.The research shows that the spatial transformation of industrial development and the value reconstruction of the exchange platform have an important impact on the transformation and upgrading of overseas Chinese restaurants in the post-epidemic context,and promote the innovation and development of overseas Chinese restaurants through the mutual structure of the explicit and the implicit.Based on the above findings,the study combines the"10 000 Overseas Chinese Restaurants Project"promoted by Zhejiang Federation of Overseas Chinese and puts forward countermeasures and suggestions such as building a Chinese food social system,updating digital technologies of meta universe,building public brands of catering,and developing quality standards and evaluation systems.关键词
海外中餐馆/青田华侨/空间转化/价值重构Key words
overseas Chinese restaurant industry/Qingtian overseas Chinese/spatial transformation/value reconstruction分类
经济学引用本文复制引用
廖峰,孙与霞,洪蓝燕..疫情后海外中餐馆空间转化与价值重构[J].丽水学院学报,2024,46(4):1-9,9.基金项目
中国侨联课题"后疫情时代海外中餐业发展的空间转化与价值重构——基于青田华侨的实证分析"(23FZQK101) （23FZQK101）
