设计2024,Vol.37Issue(11):40-43,4.
包装设计中的知识产权风险与应对
ON THE COUNTERMEASURES OF INTELLECTUAL PROPERTY RISK IN PACKAGING DESIGN
摘要
Abstract
To reduce the occurrence of"unintentional"illegal behaviors in packaging design work.Based on China's IP legal system,this paper seeks to identify and put forward potential legal risks in packaging decoration,trademarks,images and fonts by summarizing the experience of packaging design and weak IP management links.And address these difficult issues from the perspective of designers and their managers,with corresponding recommendations,with the aim of providing a reference for packaging design practitioners.关键词
包装设计/版权/法律风险/反不正当竞争法/商标法/设计管理Key words
Packaging design/Copyright/Legal risks/Anti-unfair competition act/Trademark law/Design management分类
社会科学引用本文复制引用
张辛鑫,龙芷菁..包装设计中的知识产权风险与应对[J].设计,2024,37(11):40-43,4.