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视觉修辞与《良友》画报"新女性"的形象构建

林嘉琪

徐州工程学院学报(社会科学版)2024,Vol.39Issue(3):37-43,7.
徐州工程学院学报(社会科学版)2024,Vol.39Issue(3):37-43,7.

视觉修辞与《良友》画报"新女性"的形象构建

Visual Rhetoric and Image Construction of the"New Women"in the Pictorial of The Young Companion

林嘉琪1

作者信息

  • 1. 广东外语外贸大学中国语言文化学院,广东广州 510420
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摘要

Abstract

In addition to visually shaping the textual paradigm of"women beauty"for readers,the pictorial of The Young Companion also potentially conveyed the new expectations and standards of the society for women at that time,presenting concern and reflection on women's education,work,health and aesthetics,etc.In particular,the"new women"image in The Young Companion is inextricably linked to the strategic deployment of symbolic intertextuality and rhetorical devices.On the one hand,the two intertextuality practices of"verbal-visual intertextuality"and"visual-visual intertextuality"constitute the initial level of rhetorical representation of"new women"in this pictorial;on the other hand,the utilisation of rhetorical devices,such as visual metaphor and visual metonymy,serves conversely to reinforce the underlying structure of the representation of the"new women".

关键词

《良友》画报/视觉修辞/新女性/符号互文/辞格装置

Key words

The Young Companion/visual rhetoric/new women/symbolic intertextuality/rhetorical devices

分类

社会科学

引用本文复制引用

林嘉琪..视觉修辞与《良友》画报"新女性"的形象构建[J].徐州工程学院学报(社会科学版),2024,39(3):37-43,7.

基金项目

教育部人文社科项目"视觉修辞与《点石斋画报》的'现代性'启蒙研究"(22YJC751018)的阶段性成果 (22YJC751018)

徐州工程学院学报(社会科学版)

OACHSSCD

1674-3571

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