设计2024，Vol.37Issue(13)：141-143,3.
海报设计由静至动转变的表现方式研究
STUDY ON THE EXPRESSION OF POSTER DESIGN FROM STATIC TO DYNAMIC TRANSFORMATION
摘要
Abstract
Taking dynamic poster as the research object,this paper probes into the expression mode and principle of dynamic poster.First of all,it starts with the transformation of poster design from static to dynamic,and then discusses the causes of the transformation of dynamic and static posters and the continuation and development between them,and analyzes the triple performance characteristics of dynamic poster design.On this basis,the performance principles of dynamic poster design are further analyzed.For the design of dynamic posters,designers should not only inherit the performance principles of traditional static posters,but also actively explore and boldly innovate.关键词
动态海报/海报设计/静态海报/数字媒体/表现Key words
Dynamic poster/Poster design/Static poster/Digital media/Expression分类
社会科学引用本文复制引用
李兆宇..海报设计由静至动转变的表现方式研究[J].设计,2024,37(13):141-143,3.
