现代情报2024，Vol.44Issue(9)：95-106,12.DOI:10.3969/j.issn.1008-0821.2024.09.008
在线社区用户的说服交流与态度转变研究
Research on Persuasive Communication and Attitude Change among Online Community Users
摘要
Abstract
[Purpose/Significance]The process of communication and persuasion in online communities influences and shapes individuals'attitudes and perceptions,but how persuasion works in online communities and promotes attitude change remains to be solved.[Method/Process]This paper selected the Change My View(CMV)sub-community on Reddit as the research site,and adopted a qualitative text analysis method to explore the mode of persuasion communication behavior and at-titude change of online community users.[Result/Conclusion]This study summarizes different argumentation structures and interaction patterns,and finds three approaches to attitude change.The results of this study are of great value to enrich the theoretical models of online persuasion and explore effective modes of persuasion communication and interaction.关键词
在线社区/在线说服/态度转变/用户研究/在线交互Key words
online community/online persuasion/attitude change/user research/online interactions分类
社会科学引用本文复制引用
唐震怡,任畅畅,张鹏翼..在线社区用户的说服交流与态度转变研究[J].现代情报,2024,44(9):95-106,12.基金项目
国家自然科学基金面上项目"在线知识社群中信息行为对群体认知形成的影响研究"(项目编号:72174014). （项目编号:72174014）
