摘要
Abstract
The pace of science and technology development continues to accelerate,a variety of advanced technologies have emerged,the industry has also undergone significant changes,print advertising design also needs continuous innovation,in order to keep up with the development trend of the times.Font design is a very important content of modern print advertising,relevant designers need to make full use of science and technology to innovate font design,in order to enhance the art of modern print advertising works.However,from the current situation of font design,there are still many problems,which make it difficult to fully demonstrate its role in promoting the development of print advertising.Based on this,this paper analyzes the importance of font design in modern print advertising,points out the innovative application principles of font design in modern print advertising,and puts forward the innovative application strategies of font design in modern print advertising.关键词
字体设计/现代平面设计/创新应用Key words
font design/modern graphic design/innovative application分类
社会科学
