鞋类工艺与设计2024，Vol.4Issue(15)：30-32,3.DOI:10.3969/j.issn.2096-3793.2024-15-010
情感视角下动物形态在视觉传达设计中的应用研究综述
Overview of Research on the Application of Animal Forms in Visual Communication Design from an Emotional Perspective
摘要
Abstract
In visual communication design,animal form is the key expression means to effectively convey emotion and information.This paper focuses on the emotional dimension and explores the various applications of animal forms and their effects.By analyzing the emotional elements contained in animal forms,we show how designers can use them to trigger the emotional resonance of the audience.Combined with examples,the extensive practice and visual charm of animal form in visual communication are demonstrated,and its role in enhancing design appeal and memory points and optimizing communication effects is confirmed.The prospect and direction of further exploration and application of animal morphology in this field are also prospected.关键词
情感共鸣/动物形态/视觉传达设计Key words
emotional resonance/animal form/visual communication design分类
社会科学引用本文复制引用
夏兴杰,袁哲..情感视角下动物形态在视觉传达设计中的应用研究综述[J].鞋类工艺与设计,2024,4(15):30-32,3.基金项目
2023年度云南省教育厅科学研究基金项目《基于情感理念的云南生物多样性视觉传达设计应用研究》(项目编号2023Y0820) （项目编号2023Y0820）
