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"蹭老式"消费现象对于代际产品的设计策略探究

滕深科

鞋类工艺与设计2024,Vol.4Issue(15):127-129,3.
鞋类工艺与设计2024,Vol.4Issue(15):127-129,3.DOI:10.3969/j.issn.2096-3793.2024-15-042

"蹭老式"消费现象对于代际产品的设计策略探究

"Against the Old School"Consumption Phenomenon for the Design Strategy of Intergenerational Products

滕深科1

作者信息

  • 1. 澳门城市大学,澳门 999078
  • 折叠

摘要

Abstract

With the change of the times and the diversification of consumer demand,more and more young people began to favor the old-fashioned consumer goods,this phenomenon is called"rub the old-fashioned"consumption.This phenomenon indicates that the difference of consumption between generations is gradually narrowing,creating the possibility for intergenerational integration.This paper tries to explore the old and the old consumption phenomenon and analyze the reasons and logic behind it.At the same time,based on the theory of intergenerational integration,to provide design strategies for the new intergenerational products,so as to explore their development possibilities under the new consumption concept.The purpose is to cope with the current diversified consumer needs,and use the thinking of emotional design to provide some effective opinions for product design,so as to promote the integration of social generations and optimize the cross-generational consumption experience.

关键词

"蹭老式"消费/代际融合/产品策略/娱乐服务

Key words

"old-fashioned"consumption/intergenerational integration/product strategy/entertainment services

分类

艺术学

引用本文复制引用

滕深科.."蹭老式"消费现象对于代际产品的设计策略探究[J].鞋类工艺与设计,2024,4(15):127-129,3.

鞋类工艺与设计

2096-9163

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