时空框架效应的理论与应用探索OA北大核心CHSSCDCSSCICSTPCD

"Understanding and improving decision-making"is considered to be a major priority for researchers in behavioral decision-making.Investigating framing effects can simultaneously achieve the goals of understanding and improving decision-making.Currently,framing effects are mainly studied and applied in multi-attribute and risky decision-making fields,with relatively less attention directed toward the exploration of intertemporal and spatial decision-making despite their common occurrences in real-life scenarios.Given the interchangeable nature of time and space,this study seeks to investigate the potential existence of a new time-space framing effect(i.e.,preference changes resulting from using a time or space framing to describe the same decision problem)that can effectively contribute to understanding and improving real-life spatiotemporal decision-making.To address the proposed question,this study intends to examine the phenomenon of the time-space framing effect(Study 1),unravel its psychological mechanisms(Studies 2 and 3),and ascertain its practical implications for nudging behavior(Study 4)by employing multiple methods,such as cognitive-behavioral approach,eye-tracking technique,and field experiment.The findings of this study are anticipated to provide a new research perspective and paradigm for understanding intertemporal and spatial decision-making while furnishing psychological insights to nudge individuals and organizations toward making more judicious decisions.