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基于感性工学的汉服领襟造型评价

郑好 吴晶 刘文庆

纺织高校基础科学学报2024,Vol.37Issue(4):70-77,8.
纺织高校基础科学学报2024,Vol.37Issue(4):70-77,8.DOI:10.13338/j.issn.1006-8341.2024.04.009

基于感性工学的汉服领襟造型评价

Evaluation of Hanfu collar and lapel styling based on Kansei engineering

郑好 1吴晶 1刘文庆1

作者信息

  • 1. 四川大学轻工科学与工程学院,四川成都 610015
  • 折叠

摘要

Abstract

In order to explore consumers'perceptual perceptions of Hanfu collar and lapel styling,20 Hanfu collar and lapel styling were selected,8 pairs of perceptual adjectives were collected using the semantic differential method,and a questionnaire was created using a Likert scale to collect consumers'perceptual evaluations of the Hanfu collar and lapel samples,and the results of the questionnaires were subjected to mean,factor,and cluster analysis using SPSS 29.0.The results show that there are some differences in the perceptual evaluation of Hanfu collar and lapel shapes due to the different Hanfu collar and lapel shapes.Consumers'perceptual evaluations of 20 Hanfu collar and lapel shapes are mainly affected by the style factor and temperament factor,and can be categorized into three classes by the method of K-mean clustering.Different clusters of Hanfu collar and lapel styling have different perceptual evaluation characteristics.

关键词

汉服/领襟造型/感性工学/因子分析/聚类分析

Key words

Hanfu/collar and lapel styling/Kansei engineering/factor analysis/cluster analysis

分类

轻工纺织

引用本文复制引用

郑好,吴晶,刘文庆..基于感性工学的汉服领襟造型评价[J].纺织高校基础科学学报,2024,37(4):70-77,8.

纺织高校基础科学学报

OACSTPCD

1006-8341

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