摘要
Abstract
The rapid development of artificial intelligence technology has led to its deep integration with various fields of society,bringing new vitality to various industries.Among them,the media industry has been transformed and upgraded under the environment of integrated media,so it puts forward higher and newer requirements for broadcasting hosts,and the broadcasting hosts in the media industry need to explore an innovative path to truly integrate new things.The penetration of artificial intelligence in the media industry brings unprecedented opportunities and challenges for broadcast hosting,which requires the broadcast hosting industry to face up to artificial intelligence and strengthen the integration of artificial intelligence with itself.Based on this,this paper will analyse the status quo of the integration and innovation of AI and broadcast hosting in the new era from the SWOT perspective,put forward the performance of the integration and innovation of AI and broadcast hosting in the new era,and explore the guarantee and direction of the integration and innovation of AI and broadcast hosting in the new era,with a view to providing references to the relevant scholars'research.关键词
新时代AI/播音主持/融合创新/人工智能/媒体行业Key words
new era AI/broadcast hosting/integration innovation/artificial intelligence/media industry分类
信息技术与安全科学