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基于SWOT模型分析下的民勤蜜瓜产业高质量发展研究

李珂璟 李红霞 汤瑛芳 赵有彪

寒旱农业科学2024,Vol.3Issue(10):937-943,7.
寒旱农业科学2024,Vol.3Issue(10):937-943,7.DOI:10.3969/j.issn.2097-2172.2024.10.010

基于SWOT模型分析下的民勤蜜瓜产业高质量发展研究

Research on High-quality Development of the Minqin Melon Industry Based on SWOT Model Analysis

李珂璟 1李红霞 1汤瑛芳 1赵有彪1

作者信息

  • 1. 甘肃省农业科学院农业经济与信息研究所,甘肃 兰州 730070
  • 折叠

摘要

Abstract

The melon industry has become a key agricultural pillar of Minqin County's economic development.In order to propose feasible paths for high-quality development of the Minqin melon industry,the SWOT model was used to analyze its strengths,weaknesses,opportunities,and challenges.It is concluded that the Minqin melon industry has strong internal advantages and good external opportunities.To promote the high-quality development of the Minqin melon industry,a growth strategy(SO strategy)should be prioritized.Specific paths are proposed,such as extending the melon industry chain,cultivating new business entities,strengthening talent and technical support,enhancing brand leadership,and expanding sales channels for high-quality development of the Minqin melon industry.

关键词

乡村振兴/蜜瓜产业/SWOT分析/高质量发展/民勤县

Key words

Rural revitalization/Melon industry/SWOT analysis/High-quality development/Minqin County

分类

农业科技

引用本文复制引用

李珂璟,李红霞,汤瑛芳,赵有彪..基于SWOT模型分析下的民勤蜜瓜产业高质量发展研究[J].寒旱农业科学,2024,3(10):937-943,7.

基金项目

甘肃省农业科学院重点研发计划(2023GAAS21). (2023GAAS21)

寒旱农业科学

1001-1463

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