管理学刊2024，Vol.37Issue(5)：48-64,17.DOI:10.19808/j.cnki.41-1408/F.2024.0043
平台型电商企业生态圈价值共创的实现机制研究
Research on the Realization Mechanism of Value Co-creation of Platform E-commerce Enterprise Ecosystem
摘要
Abstract
The platform e-commerce enterprise ecosystem is a complex network organization composed of many enterprise groups,and the supply chain where different enterprises are located is the basic unit of the value co-creation of the platform e-commerce enterprise ecosystem.However,how the dynamic evolution of the supply chain collaborative mode affects the intention and behavior of the ecosystem value co-creation needs to be further revealed.Based on service-oriented logic,the relationship between supply chain collaboration,resource integration ability,relationship governance and ecosystem value co-creation is helpful to clarify the realization mechanism of ecosystem value co-creation in platform e-commerce enterprises.Through the empirical study,the results show:supply chain collaboration has a positive impact on the value co-creation of the ecosystem;resource integration ability plays a part of mediating role in the relationship between supply chain collaboration and ecosystem value co-creation;relationship governance positively moderates the influence of supply chain collaboration on resource integration ability and ecosystem value co-creation,and also positively moderates the influence of resource integration ability on ecosystem value co-creation.The research has expanded the application scope of service-oriented logic,enriched the research framework for value co-creation in the platform e-commerce enterprise ecosystem,and provided theoretical support for promoting the healthy and sustainable development of the platform e-commerce enterprise ecosystem.关键词
平台型电商企业/供应链协同/资源整合能力/关系治理/生态圈价值共创Key words
platform e-commerce enterprise/supply chain collaboration/resource integration capacity/relational governance/ecosystem value co-creation分类
管理科学引用本文复制引用
吴群,杜媛媛..平台型电商企业生态圈价值共创的实现机制研究[J].管理学刊,2024,37(5):48-64,17.基金项目
国家自然科学基金面上项目(72272068) （72272068）
江西省社会科学"十四五"规划基金重点项目(24GL06) （24GL06）
江西财经大学第十八届学生科研课题(20231014102723587) （20231014102723587）
