摘要
Abstract
With the continuous improvement of the economic level,when people buy goods,they not only pay attention to the performance and price of the goods,but also pay attention to the packaging of the goods,in order to meet people's growing spiritual and emotional needs.As an important design means,visual communication design is widely used in the fields of appearance design,packaging design and advertising design,so that consumers intuitively feel the characteristics of the product,resulting in the desire to buy,packaging design in the series design has become the mainstream trend.The organic integration of visual art and serial packaging design can not only create a creative series of packaging,but also achieve the role of brand promotion,so that the display effect and display effect can be improved,and then make advertising more valuable.Based on this,this paper mainly expounds the meaning of serialized packaging design,and talks about the visual art of serialized packaging design,hoping to bring some enlightenment to everyone.关键词
系列化/包装设计/视觉艺术Key words
serialization/packaging design/visual arts分类
社会科学
