首都经济贸易大学学报2025，Vol.27Issue(1)：36-52,17.DOI:10.13504/j.cnki.issn1008-2700.2025.01.003
数字贸易与企业能源消耗
Digital Trade and Corporate Energy Consumption
摘要
Abstract
Green development is the natural requirement for constructing a modernized economic system and a vital element of the high-quality development of digital trade.Digital trade integrates digital technology with tradi-tional trade,connects domestic and international markets,and provides strong support for promoting China's eco-nomic recovery.However,while it changes the consumption pattern,it may also alter the energy structure of enter-prises and affect the overall energy consumption. Based on the panel data of 888 listed manufacturing companies from 2011 to 2022,and with the establishment of cross-border e-commerce comprehensive pilot areas(CBECCPA)as a quasi-natural experiment,this paper a-dopts a multi-period difference-in-differences(DID)method to analyze whether the digital trade promotes the syn-ergy of enterprise pollution reduction and carbon reduction growth and the coordinated development of the digital e-conomy and the green economy while bringing the dividends of economic globalization. The results show that digital trade can reduce the energy consumption of enterprises in the CBECCPA.This finding still holds after a series of robustness tests,such as employing propensity score matching(PSM)and elimi-nating the impact of contemporaneous policies.Regarding the transmission path,digital trade suppresses the energy consumption of manufacturing firms in the pilot area by accelerating digital transformation,enhancing technological innovation,and optimizing the business environment.Heterogeneity tests reveal that this inhibitory effect is more pronounced among state-owned enterprises,polluting enterprises,and those in the eastern region and non-resource cities.Further analysis indicates that digital trade has a positive impact on the synergistic development of carbon re-duction and the growth of enterprises.Therefore,it is recommended to accelerate the exploration of digital trade and expand the pilot scope,actively explore new paths for building digital trade,and construct the pilot area in a targeted manner. The possible contributions are mainly in the following aspects.First,this paper places the research perspective on digital trade and corporate energy consumption,providing new ideas for accelerating the building of a strong trading nation.Second,in terms of research content,it reveals the conduction path of digital trade on corporate en-ergy consumption from accelerating digital transformation,enhancing technological innovation and optimizing the business environment,providing a theoretical basis and experience for stimulating the environmental effect of digital trade and promoting the construction of comprehensive test area.Third,the extended analysis further proves that digital trade positively impacts the synergistic development of carbon reduction and growth of enterprises,enriching the study on the policy effect of cross-border e-commerce pilot zones and helping to release the development poten-tial of digital trade further.关键词
绿色发展/数字贸易/跨境电商综合试验区/企业能源消耗/数字化转型/技术创新/营商环境Key words
green development/digital trade/cross-border e-commerce comprehensive pilot area/corporate energy consumption/digital transformation/technological innovation/business environment分类
管理科学引用本文复制引用
向仙虹,赵佳佳,邹志雁..数字贸易与企业能源消耗[J].首都经济贸易大学学报,2025,27(1):36-52,17.基金项目
国家社会科学基金青年项目"'双碳'目标下高耗能制造业绿色转型升级研究"(22CJY057) （22CJY057）
新疆维吾尔自治区自然科学基金青年科学基金项目"新疆能源密集型产业'碳达峰'预测与路径选择分析"(2022D01C666) （2022D01C666）
新疆维吾尔自治区高校基本科研业务费科研项目"数字赋能助力新疆资源型产业绿色转型升级的作用机制与路径选择"(XJEDU2023P038) （XJEDU2023P038）
