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数字化背景下传统服饰文化的传播策略研究

杨震

染整技术2025,Vol.47Issue(2):123-125,3.
染整技术2025,Vol.47Issue(2):123-125,3.

数字化背景下传统服饰文化的传播策略研究

Research on the communication strategy of traditional costume culture under the digital background

杨震1

作者信息

  • 1. 河南工业贸易职业学院艺术设计学院,河南 郑州 451191
  • 折叠

摘要

Abstract

As an important part of China's traditional culture,traditional costume culture contains rich historical information and has high artistic value,so it needs to be vigorously inherited and widely disseminated.Digital communication helps to enhance the public's awareness and participation in traditional clothing culture and achieve a wider influence.Therefore,it is necessary to deeply explore the digital communication of traditional clothing culture,and combine case analysis to provide reference for the digital communication of traditional clothing culture and promote the protection and communication of traditional clothing culture.

关键词

传统服饰文化/应用/数字化传播

Key words

traditional costume culture/application/digital communication

分类

管理科学

引用本文复制引用

杨震..数字化背景下传统服饰文化的传播策略研究[J].染整技术,2025,47(2):123-125,3.

染整技术

1005-9350

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