沈阳农业大学学报（社会科学版）2024，Vol.26Issue(6)：700-709,10.DOI:10.3969/j.issn.1008-9713.2024.06.007
文旅融合视域下文化创意赋能和美乡村建设论析
Analysis of Cultural Creativity Empowering Harmonious Rural Construction in the Perspective of Culture and Tourism Integration
摘要
Abstract
The construction of beautiful villages is the proper meaning of comprehensively promoting rural revitalization and building a strong agricultural country in the new era,and it is also the main practical orientation for learning and applying the experience of the"Thousand Villages Demonstration and Ten Thousand Villages Improvement"project.In the context of deepening the integration of culture and tourism,cultural creativity empowers the construction of beautiful villages,which will be conducive to the inheritance and development of farming civilization,stimulate the vitality of the excellent traditional vernacular culture,enrich the rural cultural industry,and effectively protect and utilize the rural humanities and natural resources.Through multiple case studies,this article explores the value of cultural creativity and multiple elements of cultural creation,such as casting the soul with culture,aesthetics of the whole region,community creation,IP creation,etc.,in empowering and beautifying the countryside;explores multi-dimensional ways of empowering cultural and creative industries,such as innovation-driven and project incubation,introduction of external sources and activation of endogenous sources,embedded mutual benefits and experience sharing;This paper proposes a multi-dimensional empowerment path for cultural creativity to enhance the construction of harmonious villages,such as implementing cultural heritage protection and inheritance projects driven by rural cultural creativity,cultivating the rural"cultural creativity+"industry chain,developing rural cultural creativity value-led innovation and entrepreneurship space,expanding the rural cultural creativity social participation platform,and constructing the rural cultural creativity digital intellectualization system.关键词
文化创意/和美乡村/文旅融合/乡村旅游Key words
cultural creativity/harmonious village/culture and tourism integration/rural tourism分类
社会科学引用本文复制引用
陈健平..文旅融合视域下文化创意赋能和美乡村建设论析[J].沈阳农业大学学报（社会科学版）,2024,26(6):700-709,10.基金项目
福建省高校以马克思主义为指导的哲学社会科学学科基础理论研究项目(JSZM2021060) （JSZM2021060）
福建商学院校级一流课程培育项目(2023YXK03) （2023YXK03）
