鞋类工艺与设计2025，Vol.5Issue(5)：70-72,3.DOI:10.3969/j.issn.2096-3793.2025-05-023
中国传统绘画元素在现代平面广告设计中的应用研究
Research on the Application of Traditional Chinese Painting Elements in Modern Graphic Advertising Design
黄岩1
作者信息
- 1. 河南物流职业学院,河南 郑州 450000
- 折叠
摘要
Abstract
This study explores the innovative application of traditional Chinese painting elements in modern graphic advertising design.The article analyzes the main characteristics and elements of traditional painting,including artistic conception,blank space,lines,and colors,and explores their transformation and integration in contemporary advertising design.Research has shown that traditional painting elements can inject unique cultural charm and artistic value into modern graphic advertising design through the extraction and application of graphic elements,innovative use of color elements,reference to composition methods,and integration of calligraphy elements.关键词
中国传统绘画/平面广告设计/文化元素/创新应用Key words
traditional chinese painting/graphic advertising design/cultural elements/innovative applications分类
社会科学引用本文复制引用
黄岩..中国传统绘画元素在现代平面广告设计中的应用研究[J].鞋类工艺与设计,2025,5(5):70-72,3.
