建筑与文化Issue(3):224-227,4.DOI:10.19875/j.cnki.jzywh.2025.03.069
基于AHP-模糊综合评价法的仿古城景区旅游吸引力评价研究——以温宿古城文化旅游区为例
Research on Tourism Attractiveness Evaluation of Replica Ancient City Scenic Areas Based on AHP-Fuzzy Comprehensive Evaluation Method:Taking Wensu Ancient City Cultural Tourism Zone as an Example
摘要
Abstract
To enhance the research on replica ancient cities as a new type of tourism resources,the study takes the Wensu Ancient City Cultural Tourism Zone as a typical representative,constructs an evaluation indicator system for the tourism attractiveness of the case scenic area,and conducts empirical tests.The results show that:First,the construction of the evaluation indicator system for the tourism attractiveness of the case scenic area is scientific and stable.Second,the comprehensive evaluation score of the tourism attractiveness of the case scenic area is 3.950,which is very close to the level of"attractive".However,there are certain differences in the evaluation scores of tourism attractiveness across different dimensions.Third,during the development and operational management of replica ancient city scenic areas,it is crucial to fully utilize various resources,highlight the management status and role,pay attention to changes in the tourist demographics.关键词
旅游吸引力/AHP-模糊综合评价法/仿古城景区/温宿古城文化旅游区Key words
tourism attractiveness/AHP-Fuzzy Comprehensive Evaluation Method/replica ancient city scenic areas/Wensu Ancient City Cultural Tourism Zone引用本文复制引用
邵立伟,焦瑞,柴健,袁安安..基于AHP-模糊综合评价法的仿古城景区旅游吸引力评价研究——以温宿古城文化旅游区为例[J].建筑与文化,2025,(3):224-227,4.基金项目
阿克苏市文旅行业人才综合能力提升服务咨询项目(项目编号:XJLGHX2024069) (项目编号:XJLGHX2024069)
教育部产学合作协同育人项目(项目编号:231101473205301) (项目编号:231101473205301)
新疆维吾尔自治区高校基本科研业务费科研项目(项目编号:XJEDU2024J133) (项目编号:XJEDU2024J133)