鞋类工艺与设计2025，Vol.5Issue(7)：152-155,4.DOI:10.3969/j.issn.2096-3793.2025-07-050
基于设计视角的Z世代元宇宙虚拟身份构建研究
Research on the Virtual Identity Construction of Generation Z Metauniverse based on the Design Perspective
王晓婵 1赵喆熙1
作者信息
- 1. 韩国庆北国立大学,韩国 大邱 41566
- 折叠
摘要
Abstract
This study deeply explores the construction process of virtual identity in the meta-universe and its influence on the interaction behavior and social relations of generation Z users.Based on the structured process of the dual diamond design model,the design elements of the virtual identity are analyzed in stages and interactive mode.At the same time,combined with the theory of social existence,how design elements enhance immersive interactive experience by enhancing users'sense of social existence.The results show that personalized and situational adaptive elements in virtual identity design can significantly enhance the emotional communication and social engagement of Gen Z users.Based on these findings,this paper proposes a strategy for the meta-universe virtual identity of generation Z users to optimize user experience and improve platform engagement.关键词
元宇宙/虚拟身份/Z世代/用户互动Key words
meta-universe/virtual identity/generation z/user interaction分类
社会科学引用本文复制引用
王晓婵,赵喆熙..基于设计视角的Z世代元宇宙虚拟身份构建研究[J].鞋类工艺与设计,2025,5(7):152-155,4.
