鞋类工艺与设计2025，Vol.5Issue(7)：156-158,3.DOI:10.3969/j.issn.2096-3793.2025-07-051
文旅融合背景下乡村文创设计策略研究
Research on Design Strategies for Rural Cultural and Creative Industry in the Context of Cultural and Tourism Integration——Taking Jianshui Tuanshan Ancient Residence as an Example
摘要
Abstract
The trend of rural tourism development under the background of cultural and tourism integration is strong and sustainable,and rural cultural and creative products have become an indispensable part of rural tourism development.This paper studies the development path of cultural and creative design in Jianshui Tuanshan Ancient Residence from the perspective of cultural and tourism integration,and puts forward strategies such as branding of cultural and creative products,integration of local culture and local industries,and cooperation between villages and schools,to provide ideas for the innovative development of cultural and creative products in Jianshui Tuanshan Ancient Residence.关键词
文旅融合/文创设计/建水团山民居Key words
cultural and tourism integration/cultural and creative design/jianshui yuanshan ancient residence分类
社会科学引用本文复制引用
江琴..文旅融合背景下乡村文创设计策略研究[J].鞋类工艺与设计,2025,5(7):156-158,3.基金项目
2025年丽江文化旅游学院校级课题《文旅融合背景下摩梭非遗文化创造性转化研究》(项目编号:2025XY04) （项目编号:2025XY04）
