智慧农业导刊2025，Vol.5Issue(8)：19-22,4.DOI:10.20028/j.zhnydk.2025.08.005
抖音短视频农业技术推广模式探析
韩善红 1徐敏权 1李进 2孙潇潇 3何宁秀 4刘晓鹏1
作者信息
- 1. 连云港市农产品质量监督检验测试中心,江苏 连云港 222001
- 2. 连云港市农业对外经济合作中心,江苏 连云港 222001
- 3. 连云港市农村能源环境保护办公室,江苏 连云港 222001
- 4. 连云港市耕地质量保护站,江苏 连云港 222001
- 折叠
摘要
Abstract
With the development of information technology,the TikTok Short Video information technology platform has been widely used in agricultural technology promotion.Through research and analysis methods,this paper investigates the shortcomings in the field of traditional agricultural technology promotion,the problems existing in TikTok Short Video in agricultural technology promotion and the feasibility of application,aiming to improve the efficiency of agricultural technology promotion.Through the agricultural technology promotion model of TikTok Short Video,we can solve the problems of insufficient allocation of technical promotion personnel in the field of agricultural technology promotion,limited funds for related promotion projects,and small communication audiences,which can effectively fill the deficiencies in the field of agricultural technology promotion and improve the efficiency of agricultural technology promotion and the application effect of agricultural technology.关键词
农业技术推广/抖音/可行性/问题/建议Key words
agricultural technology promotion/TikTok/feasibility/problem/suggestion分类
农业科学引用本文复制引用
韩善红,徐敏权,李进,孙潇潇,何宁秀,刘晓鹏..抖音短视频农业技术推广模式探析[J].智慧农业导刊,2025,5(8):19-22,4.
