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图书馆虚拟数字人服务功能的需求分析与优化策略

董泽稼 吴菲

数字图书馆论坛2025,Vol.21Issue(2):47-54,8.
数字图书馆论坛2025,Vol.21Issue(2):47-54,8.DOI:10.3772/j.issn.1673-2286.2025.02.005

图书馆虚拟数字人服务功能的需求分析与优化策略

Demand Analysis and Optimization Strategies of Virtual Digital Human Service Functions in Libraries

董泽稼 1吴菲1

作者信息

  • 1. 吉林财经大学管理科学与信息工程学院,长春 130117
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摘要

Abstract

Discussing the service function optimization strategy of library virtual digital human from the perspective of user demand is of great significance for improving the utilization rate of library virtual digital human and realizing the match between service supply and user demand.On the basis of the existing research on library virtual digital human,19 service functions are summarized and refined,which are divided into 6 dimensions:virtual presentation,intelligent question and answer,knowledge organization,user training,reading promotion,and humanistic care.The KANO model analysis method,combined with the mixed class analysis method and Better-Worse satisfaction coefficient analysis method,is used to identify the categories to which the library virtual digital human service functions belong.Users'needs for library virtual digital human service functions are hierarchical,covering 7 attractive types,1 expected type,and 11 mixed types.In view of the hierarchical needs of users,targeted optimization strategies are proposed with a view to promoting the high-quality development of the application of virtual digital human services in libraries.

关键词

图书馆/虚拟数字人/KANO模型/用户需求

Key words

Library/Virtual Digital Human/KANO Model/User Demand

引用本文复制引用

董泽稼,吴菲..图书馆虚拟数字人服务功能的需求分析与优化策略[J].数字图书馆论坛,2025,21(2):47-54,8.

基金项目

本研究得到吉林省社会科学基金项目"吉林省文旅融合数字化创新的机制与路径研究"(编号:2023C45)、吉林省教育厅社会科学基金项目"吉林省数字化文旅消费新场景构建的机制与路径研究"(编号:JJKH20240203SK)资助. (编号:2023C45)

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