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浅析设计美学和未来设计趋势对于包装设计的影响

耿瑞英 王梓鑫 王竞轩

鞋类工艺与设计2025,Vol.5Issue(8):186-188,3.
鞋类工艺与设计2025,Vol.5Issue(8):186-188,3.DOI:10.3969/j.issn.2096-3793.2025-08-061

浅析设计美学和未来设计趋势对于包装设计的影响

Analysis on the Influence of Traditional Design Aesthetics and Future Design Trends on Packaging Design

耿瑞英 1王梓鑫 1王竞轩1

作者信息

  • 1. 渤海大学,辽宁 锦州 121000
  • 折叠

摘要

Abstract

Packaging design as a comprehensive art,designers usually use a variety of aesthetic principles in the design process to enhance the attractiveness of packaging and brand value,through the functionality and practicality of packaging as a comprehensive reflection of the brand concept and product characteristics of the display of goods.The mature packaging design and production system formed by continuous summary plays an important role in product image and brand image.By analyzing the relationship between traditional design aesthetics and packaging design,this paper tries to find out the influence of aesthetic principles on packaging design,in order to provide some reference for contemporary packaging design.

关键词

大众审美/包装设计/设计美学/绿色环保

Key words

public aesthetics/packaging design/design aesthetics/green and environmental protection

分类

通用工业技术

引用本文复制引用

耿瑞英,王梓鑫,王竞轩..浅析设计美学和未来设计趋势对于包装设计的影响[J].鞋类工艺与设计,2025,5(8):186-188,3.

基金项目

辽宁省教育厅办公室2024年国家及省级大学生创新训练计划项目《"黄桃优品"——东北黄桃罐头及其衍生品包装设计》(项目编号:202410167084) (项目编号:202410167084)

鞋类工艺与设计

2096-9163

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